Lead · Beginners Guide
Over 60% of people are confident they can spot a deepfake. Only 0.1% actually can.
Derek Osei
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August 28, 2026
In early 2026, CBS News reported on a textbook case: an 82-year-old retiree saw an online ad that looked like a normal financial news segment, featuring "Elon Musk" presenting a crypto investment opportunity. He believed it, put $690,000 of his retirement savings into the so-called opportunity, and lost every cent. That "Musk" video was, from start to finish, AI-generated deepfake content —...